Jorma Kaukonen Blogs About Cover Girl Commercial

24 Oct Jorma Kaukonen Blogs About Cover Girl Commercial

Read Jorma’s full blog here.

Now… some interesting Jefferson Airplane news. Jampol Artist Management has taken over the reins of protecting and expanding the legacy of the Airplane. For years the management we had did little or nothing creative. In the short time we have been with Jampol much has already happened. Our music has appeared in more movies in the last year or so than in more than a decade and now this!

Yes folks, it’s a Cover Girl ad featuring one of Marty’s great songs, I Like it. This is a pre-Grace gem and there’s an interesting sidebar. Back in those early days, the guitar heroes were guys like Mike Bloomfield and Buddy Guy and other blues greats. I remember playing the Avalon Ballroom with the Airplane after Takes Off came out. We did ‘I Like It’ and I actually got a round of applause after my little solo. That had never happened before and I still remember that moment fondly.

Having our song featured in a Cover Girl ad with Ayesha Curry, Issa Rae, Katy Perry, and others has given me creds with our eleven-year-old daughter that money can’t buy. It’s the little things for sure!